Hi everyone,
I'm Jai, the founder of Fire Starter Coffee Company. I’d like to share with you why I started this company, and some of my long term goals for it.
First, I just love coffee. I love what it represents, what it does for us, and I love how it tastes. It’s what we look forward to in the morning, and it helps motivate us to do whatever it is that we do. On top of that, it’s an industry in which I’ve worked in the past, that has an awesome community, and I’m looking forward to continuing to be a part of it.
I’ve been roasting my own coffee beans at home for almost 5 years now. After a rocky start and a ton of trial and error, I was roasting some of the best coffee I’d ever tasted. I knew that I wanted to turn it into a business someday, but I wasn’t sure how or when I’d be able to do it. Finally, in early 2024, I got tired of dreaming about it and decided to dive in headfirst. Half a year later, after getting all the proper paperwork, securing a location, buying the materials, building the website, and a whole lot more, I was ready to start selling coffee.
That brings us to now.
I have many goals related to this business, and many things I hope to do with it. Here are just a few, in no particular order:
- Provide premium coffee at an affordable price, always roasted fresh for you when you order. Everything from the coffee, to the packaging, to the labelling, to the service, should be top notch, without breaking your bank. The goal is to offer a variety of coffees with differing flavor profiles, so everyone can find something they enjoy.
- Customer service: we will always be available to answer any of your coffee questions so you can get the most out of your beans. And if you don’t like what you ordered, you can get a refund, no questions asked, without having to ship it back.
- Combine the brand with some of the other things I love: outdoors, sports, music, gaming, and more. This will be a great way to attract a wide audience, but will also just be fun to be able to work with people in those fields.
- Be a good employer. I strongly believe in serving your community through service, giving, but also through work and providing jobs. My goal is to provide jobs with flexibility, stability, and high wages. I want to be as successful as possible to make this a reality.
- Expand on the subscription model. As of right now, those who subscribe to receive coffee every month or every 2 weeks, get their first bag free AND get a discount every time they order.
The core of this business is roasting coffee beans, selling them online, and shipping them nationwide. I have no plans to open a coffee shop in the near future.
Please feel free to reach out anytime about coffee, partnerships, or just to chat. Thanks for reading, being part of this journey so far, and enjoy your coffee!
-Jai